A bit about us...

Who we are

Imaginative Traveller is an independently owned travel company based in rural Suffolk. Our philosophy is based on a love of travel and exploration and a desire to retain the spirit that we established when we were founded in 1991. We’ve always been known for innovative and inspiring trips, and we understand that everyone’s wanderlust gene is different. Some of us love mountains, others deserts, some the jungle, and some the beach... But we all share the same thing – a curiosity to go out into the world and share experiences.

We are different to most other travel companies. We are based on a farm in Suffolk surrounded by beautiful fields, and have as many dogs as humans in our office for starters!

Our sales consultants are real travellers - ex tour leaders, aid workers, photographers, foodies and musicians. Individuals obsessed with travel and adventure, not hard-sell reservation agents.

We believe that travel should be stimulating, and give you an authentic experience of a destination. We want our travellers to relish the amazing diversity of countries and cultures that the world has to offer through our incredible and varied repertoire of worldwide adventures. Our small, intimate groups are an international mix of like-minded travellers who share our commitment to sustainable tourism.

Meet the Team

Anki Nordin - General Manager
Catharina van Rijn - Tailor Made
Charlie Hopkinson - Director
Chris Smith - Web Developer
Heather Durie - Customer Relations
Hollie Stebbings - Sales
Michael Battley - Sales
Mike Marlowe - Marketing
Natalija Simanec - Bookkeeper
Nathan Smith - Designer
Sam Smith - Content
Sue Markot - Finance
Suzanne Alderton - Sales

What makes us different?


Imaginative Traveller is an independent company, both in spirit and in practice. Our ethos and philosophy towards travel is built upon our passion and experience for exploration, and is never compromised by corporate goals or incentives. We still operate by the same values that we were founded upon.


From humble beginnings in 1991, Imaginative Traveller was founded with one sole aim - to provide travellers with exceptional holiday experiences. Many years on, we’ve become part of the Dragoman family based in Suffolk and we’ve used our experience of designing, operating and selling group adventures to become a trusted and authentic brand in the adventure travel world.

Diversity of Knowledge

First-hand knowledge can be an overused phrase in the travel industry, but we genuinely think we have some of the most diverse and exciting travel experience and knowledge out there. Our HQ is run by people who live and breathe culture and travel, and our sales department are not the only ones who have seen the world! We use this specialist passion and expertise to curate and manifest a truly unique range of itineraries and tours.

The Personal Touch

Imaginative Traveller is just the right size - big and mature enough to have experience and efficiency, but small enough to remember who you are when you call again. Our friendly travel consultants will treat you as an individual, taking the time to listen to what your interests are, where you’ve travelled to and what’s on your bucket list. 


As well as designing and operating our own tours, we offer hundreds of carefully selected trips from our trusted partners Intrepid, Exodus, Sundowners and Grand American Adventures. Whether you’re looking for a budget group trip to Thailand or a bespoke honeymoon in Botswana, we will use our consultative approach to find you a dream holiday.

Everyone’s Welcome

We believe that travel and the desire to explore should not be limited to any specific chapter of life - age is after all, just a number. We have an open age policy on all of the trips we sell, which means that, whether you’re 18 or 80, if you’re in good health then you’re welcome on our trips. We don’t deal in demographics, we deal with real people.

The Extras

We are experts in arranging every element of your holiday, including flights, airport transfers and insurance. Let us take the stress out of the boring bits so all you have to think about is getting excited about your upcoming adventure!


For your peace of mind we are fully bonded and licensed with AITO, ATOL and ABTOT.

Responsible Travel

The philosophy of travelling responsibly has been at the heart of Imaginative Traveller since we were founded in 1991. We are dedicated to building a sustainable travel business and environmental, social and ethical considerations are key to our decision-making. We care about travelling in a way that has a positive impact on the environment and on the communities we visit, ensuring everyone involved respects and maintains the natural and often delicate balance of the destination. 

As travellers ourselves we are well aware of the impact that tourism can have and whilst economic gain from tourism is often fundamental to a country, it should never be at the expense of its culture or the environment. The journeys we offer are designed to not only be incredible experiences, but to have the most positive impact on the places that we visit.

We passionately believe that as imaginative travellers we should not impose our own cultures on others but instead can experience and respect the differences between the cultures we visit and our own.

To deliver these objectives, we have forged long-standing relationships with suppliers that share both our joy of adventure and our responsible travel ethos.


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