New recruit to head up, the new bespoke holiday brand created by Dragoman and its sister company, Imaginative Traveller, has just appointed a new Head of Product, Jim O’Brien.

Jim has over a decade of travel experience, having been a tour operator and later Head of Operations for Imaginative Traveller.

The tailor-made service, which can include active, adventurous, cultural or relaxing holidays to over 70 global destinations, has been created to allow for ‘maximum flexibility’, whilst ensuring every holiday is tailor made to each party’s specific requirements.

Jim says: “Demand for bespoke holidays has soared, partly as a result of travellers getting more internet savvy, doing more research themselves about where they want to go and having an itinerary built exactly for them.

“Bespoke holidays are also marker that the travel market is maturing, offering customers a much wider product range than, say, a decade ago. The fact that tailor-made holidays don’t have to be luxury tours or that much more expensive than traditional group tours is also a significant factor in explaining their growing popularity,” he says. 

Dragoman and Imaginative Traveller have over 50 years collective experience in creating organised tours throughout the world. The creation of marks a significant broadening of its travel offering.

For bookings or more information, click on or call 01728 888 030. 


377 holidays

need help & expert advice?
01728 862230

Sign-up for our newsletter

tailor-made adventure trips

Our tailor made adventure holidays will truly inspire and delight the senses and will live in your memory for ever.

more info

Last Minute Specials -  Up to 20% Off

Join us on one of our worldwide adventures coming up over the next few months – all guaranteed to depart, all at up to 20% off.

more info